Privacy Policy

Last updated: 6 November 2026

1. Who we are

MindShift Digital Ltd (“we”, “us” or “our”) is responsible for the personal information described in this Privacy Policy.

This policy explains how we handle personal information when you visit https://mindshiftdigital.co.uk, contact us or enquire about our services.

2. Personal information we collect

Your name, email address, telephone number, business name and job role.
Information you provide through our contact form, emails or project discussions.
Information needed to prepare proposals, manage projects, issue invoices and maintain business records.
Technical and usage information, such as your IP address, browser, device information, pages visited and interactions with our website, where collected by the services in use.

Our website contact form is connected to HubSpot, which processes form submissions and helps us manage enquiries.

Please avoid sending sensitive personal information or personal information about other people unless it is necessary and you are authorised to provide it.

3. How and why we use your information

Responding to enquiries

We use your contact details and messages to answer questions, discuss requirements and prepare proposals.

Our lawful basis is our legitimate interest in responding to business enquiries. Where you personally request steps towards entering a contract with us, we may rely on taking steps at your request before entering that contract.

Providing and managing services

We use relevant contact, project and billing information to deliver agreed work, communicate with clients and administer our business relationships.

Where you are the contracting party, our lawful basis is performance of our contract. Where you represent a business client, we rely on our legitimate interest in managing that business relationship.

Keeping business records

We process information to meet applicable accounting, tax and other legal obligations. Our lawful basis is compliance with those obligations.

We may also retain relevant records for our legitimate interest in establishing, exercising or defending legal claims.

Operating and improving our website

We use technical information to maintain website functionality, investigate problems, protect security and understand website performance.

We rely on our legitimate interest in operating a secure, effective website. Where consent is required for cookies or similar technologies, we seek it through our consent controls.

We do not currently operate an email newsletter.

4. Who receives your information

HubSpot: contact form submissions and enquiry management.
Google Drive: storage and sharing of business documents and project files.
Website hosting, maintenance and security providers.
Email and communications providers.
Analytics providers, where enabled in accordance with applicable consent requirements.

Relevant information may also be shared with professional advisers, such as accountants or legal advisers, and with authorities where required by law.

5. International processing

Some providers may process personal information outside the United Kingdom.

Where a restricted international transfer takes place, we must ensure an appropriate transfer mechanism applies. This may include UK adequacy regulations or approved contractual safeguards, depending on the provider and the circumstances.

You can contact us for information about the safeguards relevant to your personal information.

We do not sell personal information.

6. How long we keep information

We retain personal information for as long as needed for the purposes described in this policy.

The period depends on the nature of the information, whether an enquiry becomes a client relationship, the duration of a project, applicable record-keeping requirements and any need to resolve disputes or legal claims.

We review information we hold and delete or anonymise it when it is no longer needed. We do not apply a single retention period to every category of information.

7. AI-assisted content production

Our AI-assisted production workflow uses product images and text without clients’ personal information.

We do not upload clients’ personal data or photographs of real people to AI tools as part of this workflow. If this practice changes, we will review the relevant data protection arrangements and update this policy before introducing the new use.

8. Security

We use appropriate technical and organisational measures to protect personal information, taking account of its nature and the risks involved.

No website, email service or storage system can be guaranteed completely secure. Please get in touch with us if you believe personal information shared with us has been compromised.

9. Your rights

Request access to your personal information.
Ask us to correct inaccurate or incomplete information.
Request deletion of your information.
Request restrictions on its use.
Object to processing based on legitimate interests.
Receive certain information in a portable format.
Withdraw consent where we rely on it.

Withdrawing consent does not affect the lawfulness of processing carried out before its withdrawal.

To exercise your rights, email hello@mindshiftdigital.co.uk. We may need to verify your identity before responding.

If you are unhappy with how we handle your information, please get in touch with us. You also have the right to complain to the Information Commissioner’s Office: https://ico.org.uk/make-a-complaint/.

10. Cookies and similar technologies

Our Cookies Policy provides information about cookies and similar technologies used on this website.

You can review or change your choices through “Manage consent”. Browser settings also allow you to control or delete cookies.

11. Providing information

You can browse our website without submitting an enquiry. If you choose to contact us or engage our services, we need sufficient information to respond or carry out the agreed work.

If necessary information is not provided, we may be unable to answer your enquiry or deliver the requested service.

12. Changes to this policy

We may update this policy to reflect changes in our services, systems or legal obligations. The latest version and revision date will appear on this page.

Where required, we will also inform you directly about material changes to how we use your personal information.

13. Contact us

MindShift Digital Ltd
5th Floor
167–169 Great Portland Street
London W1W 5PF
United Kingdom

Email: hello@mindshiftdigital.co.uk
Website: https://mindshiftdigital.co.uk